“Nutshell is super user-friendly and intuitive
“I would highly recommend Nutshell
“Easy to use and... wait for it ... 100% buy in!
“Nutshell is both simple and powerful
Your email marketing platform should take your company to greater heights, not put a cap on its growth potential. Nutshell Campaigns empowers your marketing team to nurture your audience with features like email automation, customizable web forms, landing pages, A/B testing, and more, making it a great Brevo alternative.
Nutshell Campaigns stands above Brevo for its:
Brevo, formerly Sendinblue, is an email marketing and sales platform that offers communication features, automation, and meeting management.
Nutshell Campaigns is the email marketing add-on for Nutshell, the all-in-one CRM that helps businesses close more deals. Nutshell Campaigns connects seamlessly to your CRM data to help you connect with customers at every stage of the funnel.
With essential email marketing features like a drag-and-drop email editor, laser-sharp audience segmentation, and multi-email drip sequences, plus advanced solutions like an AI writing assistant, Nutshell Campaigns helps you turn subscribers into buyers.
Want to get more of your marketing team in your CRM and email marketing platform, but don’t want to pay for an entire CRM seat? If you have Nutshell Pro or above, you get three marketing-only seats in Nutshell—for absolutely free!
If you’re looking for an email marketing tool that can help your business stay connected with customers, you might have come across Brevo. But with restrictions on the number of audiences you can build, email campaigns you can send, and automated campaigns you can create, Brevo has some serious limitations that could hinder your company’s growth. And Brevo locks other email marketing features behind its more expensive plans.
Nutshell Campaigns is the Brevo alternative that provides a single platform where you can manage email marketing efforts, sales, and customer relationships. And Nutshell Campaigns customers get all our advanced email marketing features, including automated email drip sequences, landing pages, A/B testing, and advanced analytics.
Compare these two email marketing tools and discover why Nutshell Campaigns comes out on top.
Knowing how to move your email subscribers toward a sale is vital for marketing success. And your messaging all depends on where subscribers are in your sales funnel.
Nutshell Campaigns works hand in glove with Nutshell, so you can easily create dynamic marketing audiences from your CRM contacts based on any combination of attributes. Send automated email drip sequences to reach out to new leads, target lost customers with a win-back campaign, and more—then let Nutshell Campaigns handle the sending.
Need to see how your marketing emails are impacting your leads? Since Nutshell Campaigns is built directly into Nutshell, you can go to your Lead timelines to see who opened an email and how many times, plus what links they clicked—so you know exactly how your marketing efforts are helping drive sales.
While Brevo Sales Platform includes a few CRM features, it doesn’t provide complete sales integration like Nutshell Campaigns. For example, Brevo Sales Platform lacks essential CRM functionality like advanced analytics, unlimited sales automation, personal email sequences, and more.
At Nutshell, we know your goal isn’t just to grow subscriber lists—it’s to grow relationships. It’s why we offer advanced email marketing features like A/B testing to optimize your messaging, unlimited landing pages to drive conversions, completely customizable web forms to collect visitor information, and more.
But Brevo? You can’t get customizable web forms or email click notifications on any plan, and the other features listed are reserved for the highest-paying customers.
Nutshell Campaigns is built to help your team grow. We offer unlimited email audiences, campaigns, and automated drip sequences so you can send exactly the right number of emails to the right people, every time.
Brevo limits the number of different email audiences you can create on each plan and limits marketing automation to just 2,000 contacts on their lower plans. Plus they enforce a limit on the number of campaigns you can draft, schedule, and send at any given time.
Nutshell Campaigns offers the ability to generate reports on deliverability, open rates, click rates, and click tracking. Plus, you can configure email click notifications, so you know whenever someone clicks a link in your email.
Brevo only offers analytics on open and click rates, and just for higher-paying customers.
Live chat support for all—so you get the help you need when you need it
Many software companies—including Brevo—make you pay for basic support. Nutshell offers free email and live chat support from our award-winning support team Monday-Friday, 7:30 am to 10:30 pm EST.
If you’re a Brevo customer, you only get live chat support if you’re on one of their higher plans.
Pricing for Nutshell Campaigns depends on the number of marketing contacts you have—that’s it. We keep it simple with a single plan, and we never charge any overage fees.
Brevo has three plans priced for monthly email send volume, which means you have to pay close attention to the number of emails you’re sending monthly. Brevo also offers email credits if you want to temporarily send more emails than your plan allows.
In addition, Brevo charges overage fees if you exceed your monthly email volume—and it’s difficult to find out how much they might charge.
Nutshell Campaigns vs the 4 tiers of Brevo (updated February 2024)
Nutshell Campaigns is an affordable and scalable option that includes all of our features, whether you’re paying for our minimum contact level ($5/mo for 100 contacts), our maximum contact level listed ($3,985/mo for 1 million contacts), anything in between or anything custom above 1 million.
We keep it simple with one plan. Mailchimp has 4 plans to filter through.
Nutshell’s pricing is based the number of marketing contacts you have—It’s that simple. Brevo pricing is based on monthly email volume, not number of contacts. And you may have to pay to remove branding and add users to your plan.
Since Nutshell’s pricing is based on your total number of contacts, you can always calculate what your monthly costs are going to be. Brevo charges overages for exceeding your email consumption limit – and it’s hard to find out how much they might charge.
Most email marketing providers will have a limit on how many emails you can send through the platform over a month. For Nutshell, you can send 8 times as many emails than you have contacts. 500 contacts would mean a limit of 4,000 emails/month. Any unused emails from a Brevo plan expire and don’t roll over to the next month—so you could be left paying for thousands of unsent emails.
How many logins your email marketing provider allows for in the plan. For Nutshell, there is no extra cost to grant someone in your CRM access to Nutshell Campaigns.
Want to get more of your marketing team in your CRM and email marketing platform, but don’t want to pay for an entire CRM seat? If you have Nutshell Pro or above, you get three marketing-only seats in Nutshell—for absolutely free!
Audiences are essential to any email marketing strategy. The more audiences you have the better your ability to segment your lists of contacts to get the right message to the right person. If you have a diverse customer/contact list, anything under 5 is worrisome.
Nutshell Campaigns works seamlessly with Nutshell, giving you access to your sales and CRM data so you can make more informed marketing decisions. The Brevo Sales Platform only offers a few CRM features.
Nutshell Campaigns doesn’t limit how many email campaigns you can draft, send, or schedule. Brevo does.
Nutshell lets you send an unlimited number of automated drip sequences. Brevo limits marketing automation to 2,000 contacts on the Free and Starter plans.
Nutshell lets you create customized web forms for any kind of conversion, from newsletter signups to contact forms and content downloads. Brevo only allows customers to create signup forms.
Not only does Nutshell Campaigns offer click-tracking, but you can even get notified when someone clicks on the link, giving you up-to-the-minute insight into subscriber engagement.
The Nutshell Landing Pages add-on empowers your team to create custom landing pages to engage visitors and generate conversions. Plus, Landing Pages syncs with Nutshell Forms and Nutshell Scheduler, so you can seamlessly collect visitor information, schedule meetings, and access all that data from your CRM. Brevo allows customers on its Business plan to pay for every five landing pages they want to create.
Nutshell Campaigns offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns.
Nutshell allows customers to cuztomize different roles in their business. Brevo restricts the ability to customize your users’ access privileges to their BrevoPlus tier, although Business customers can purchase an add-on to do so.
Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Nutshell Campaigns.
Most email marketing providers will offer reporting on deliverability, open rate, click rate and click tracking. Nutshell can also notify a specific team member in your CRM if a certain link is clicked!
These allow you to compare statistics from the same campaign over time. For Nutshell, we offer this type of reporting for your Newsletters.
Some email providers will impose a limit of how many contacts you can have in your plan—Nutshell doesn’t.
Validates outbound email with DMARC, SPF, DKIM and other technologies to ensure they reach your audience.
These are important to know more about the people your sending emails to. With Nutshell being a CRM, you’re all set to use your customer data in Campaigns!
You can use Tags to quickly group contacts together to create an Audience. An example would be if you wanted to reach out to everyone who attended a specific trade show. Add the tag “August 2023 Trade Show” and you can easily find every contact with that tag right in Nutshell.
If you’re not a designer or not comfortable with code, you need this feature from an email marketing platform.
Use a pre-built template and swap in your company’s branding.
Feel comfortable coding your email and you like exact specifications? Then you want this feature.
The ability to harness the power of AI to help you write your email content.
Easily set up custom domains in Nutshell to improve email deliverability and enhance brand recognition.
Allows you to choose a later time or date to send out a marketing email.
Support articles and videos to help you set yourself up.
Create a ticket through a support email.
Speak to a real human during business hours.
Nutshell does offer free scheduled phone support to any customer on our Enterprise CRM tier
Integrating your email marketing tool with your CRM unlocks even better marketing results. With all your CRM data at your fingertips, you can analyze your customers’ preferences, create email marketing audiences, and automate campaigns to reach your customers.
You can also track email engagement like opens, clicks, and conversions, giving you insight you can use to make a sale.
Finally, integrating your CRM with your email marketing platform allows you to segment your contacts based on factors like how long they’ve been a customer, purchase history, and demographics to send highly targeted emails that drive conversions.
If your business is like most, you have several groups of people you want to communicate with at any given time, from new leads to current and even lost customers. When you need to tailor your email messaging to zero in on different groups, the ability to create unlimited audiences and campaigns is game-changing.
Nutshell Campaigns doesn’t limit the number of email campaigns you can send, whether you have 100 contacts or 1 million. Create highly targeted email segments, goal-oriented campaigns, and automated drip sequences that do the work for you, so you can reach the right people with the right messaging.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell Campaigns is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, and essential features like email drip sequences and click notifications on every plan, Nutshell Campaigns can help your business level up its outreach and drive higher revenue.
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